All over the news today, the Germanwings crash tops headlines. I reported yesterday in my blog entry, "It's 'plane' simple" media friends will be needing airline industry experts and people with direct experience surviving crashes. This is exactly what you're seeing in the news today. To tell the truth, it's what media venues are focusing upon. [...]
Today is all about plane safety. Unfortunately a Germanwings plane crash has taken off all over headlines. It's the worst crash in German history. Media contacts will need all kinds of experts who can discuss plane safety as they try to make sense of what's happened. If you've personally survived a plane crash and you're willing to [...]
Whew, today's news includes men taking their shirts off. Tom Cruise is still packing visual heat for the ladies in his 50's with the news of the Mission Impossible - Rogue Nation coming to a theater near you. All medical professionals and personal trainers will be on-call for media wanting to know Cruise' secret of remaining so [...]
My heart be still. It's rare Mother Earth is trumping news but with her triple play today, everyone's excited. It's the first day of spring, there's a solar eclipse and a supermoon. See the eclipse online since most of us can't view it due to weather conditions being too hazy. Plus, you'll avoid eye damage, like [...]
Breasts are still in the news today. Breastfeeding that is. So, if you're an educational or medical professional who can weigh in on all-things breastfeeding, now's the time to pitch yourself to media friends. Yesterday in my blog entry, "God, Dog and Basketball," I reported on a new study that links breastfeeding with making more [...]
Typically news producers and writers steer clear of mixing religion into their headlines. Today's news serves up a large dose of it, though. That's because the Presbyterian Church has changed "husband and wife" to "two people" to define marriage. So, if you're a gay rights advocate or a person who specializes in the history of [...]
Today's news is for people who like green things: Money, holidays, green lattes and kale. That's right. Not only is everyone in the spirit of St. Patty's Day but celebs are eating their favorite food from far away and are sharing it on social media. Yup, Drew Barrymore has the world's attention with her food [...]
By Harrison Metzger (Photo Credit: Nicola Romagna) Wasabi recently landed a placement in Fast Company, a major business publication read by top C-suite leaders and decision-makers, for our longtime client Landmark. The placement came from an incoming lead via ProfNet, and as is so often the case, was the result of two factors coming together [...]
Baby ... it's March Madness. So, if you're a sports expert and if your expertise can help move forward public sports conversations versus just your fantasy leagues, then be sure to let your media contacts know. All this month, they're looking for great soundbites and stories about people excited about their teams. I grew up [...]
Got ink? Well, if you're inked or can comment about tattoos, you're going to like today's news cycle. A Texas man was booted from a restaurant. (News venues are calling the Texas-based Bombshells a "breastaurant" which opens up a whole other discussion about sexism in the restaurant industry.) This Atlanta news team said it best, "The [...]
