About Michelle Tennant

Good Morning America Producer Mable Chan calls Michelle Tennant a “Five Star Publicist.” Tennant, a partner and executive publicist with Wasabi Publicity Inc., calls herself a “storyteller to the media.” Her passion is telling “truly good stories” and “exclusively representing people who make a positive difference in the world.” For 30+ years, media friends have solicited her help in crafting news stories by requesting sources, sound bites, and statistics. An award-winning writer, Michelle peppers campaigns with insight from her master’s degree in human development, BFA from a top 25 drama school, and expertise seeing PR transition from typewriters to Twitter. She’s either spinning stories or spinning at the gym. After hours, she savors the Smoky Mountains with her husband, Siberian Husky, and backyard chickens. Learn more about her work through her column at The Huffington Post. Check out the clients she's currently pitching at SearchPressKits.com.

Public Relations Touchdowns and Tailwags

By |2024-02-28T12:59:59-05:00March 1st, 2024|

In the fast-paced world of professional sports, where adrenaline and competition take center stage, Wasabi Publicity leveraged a very unique event to score touchdowns for its PR client, Humane Society Silicon Valley (HSSV). HSSV has a long-standing relationship with the San Francisco 49ers; so when Animal Planet's Puppy Bowl producers called in 2023, HSSV teamed [...]

Recipe for PR Success

By |2022-10-20T12:34:50-04:00November 1st, 2022|

If you're looking for the best recipe to score earned editorial media, look no further than your kitchen. Actual food recipes are in high demand by newspaper, magazine, and blog editors. Wasabi Publicity client Olivette is a riverside community and farm near Asheville, North Carolina. In the first year of the PR campaign, educating [...]

PR Case Study: Fast Company | My Quest for the Best Podcast

By |2022-09-22T16:22:28-04:00September 23rd, 2022|

Earlier this year I was the featured guest on Bill Ringle's podcast, "My Quest for the Best" on how to master earned media. I described my book, "21 Day PR Action Guide" and promised I'd post this free access to the book. In the #MyQuestforTheBest podcast, Bill and I discussed how PR can catapult your [...]


By |2021-09-10T20:41:37-04:00September 10th, 2021|

Imagine your dream came true. You open your favorite magazine and there’s your cause/book/organization, featured prominently in a national publication. What would it be worth to you? This happened to Wasabi Publicity (wasabipublicity.com) client Pamela Yellen, New York Times best-selling author of "The Bank On Yourself Revolution." 💡 Ten years ago, Pamela Yellen had hired [...]

What’s Your Legacy?

By |2021-07-14T13:59:20-04:00July 13th, 2021|

Here's a good question to ask yourself before you die: "How will people remember me?" In fact, grab a piece of paper, and on one side write down key moments of your life. On the other side, write down moments you'd like to experience, but haven't yet. ✍️? I did this in the pandemic lockdown. [...]

Interview Prep In 12 Steps

By |2021-03-18T14:09:56-04:00March 18th, 2021|

International Publicist, Michelle Tennant Nicholson shares press interview preparation in 12 steps. Here is a short video with Michelle sharing these steps. Below you can also download the workbook she describes in the video: https://youtu.be/dOWJgO7WmhM ? Interview Prep In 12 Steps: Be pithy - concise & forcefully expressive. Get to your point! Be memorable. Engage [...]

Boulevard of Broken Dreams

By |2021-02-11T14:49:22-05:00February 11th, 2021|

There is a controversial piece of artwork in my PR office my husband brought into our marriage called, "Boulevard of Broken Dreams," a Gottfried Helnwein parody of Edward Hopper's painting, "Nighthawks." The history behind each delights me and I find parallels to each artist's life in my own. I find great joy in any kind [...]

Evergreen News Story Formula

By |2021-01-18T13:53:29-05:00January 14th, 2021|

The origin of the word "ever+green" dates back to 1545. One definition states: retaining its relevance, popularity, usefulness, etc.; enduring. In this blog, we're going to discuss a formula you can use to ensure your pitches stay relevant all year. ?? Humans started to combine the words ever and the word green and viola, we're still [...]