About Michelle Tennant

Good Morning America Producer Mable Chan calls Michelle Tennant a “Five Star Publicist.” Tennant, a partner and executive publicist with Wasabi Publicity Inc., calls herself a “storyteller to the media.” Her passion is telling “truly good stories” and “exclusively representing people who make a positive difference in the world.” For 25+ years, media friends have solicited her help in crafting news stories by requesting sources, sound bites, and statistics. An award-winning writer, Michelle peppers campaigns with insight from her master’s degree in human development, BFA from a top 25 drama school, and expertise seeing PR transition from typewriters to Twitter. She’s either spinning stories or spinning at the gym. After hours, she savors the Smoky Mountains with her husband, Siberian Husky, and backyard chickens. Learn more about her work through her column at The Huffington Post. Check out the clients she's currently pitching at SearchPressKits.com.

How to Turn Your Fury Into Flurry; Reaction Into Action

By |2020-06-01T16:50:55-04:00June 1st, 2020|

It's June 1st and the news cycle continues to profile stories that leave most of us feeling heartbroken and powerless. Friday we even witnessed journalists in handcuffs. Over the weekend, we witnessed more people expressing themselves in ways that worked and ways that didn't work. I'm here to remind you, today, and all month [...]

Learn My Success Secrets: 21 Day PR Action Guide Meetings Fridays In June

By |2020-06-01T14:23:14-04:00May 29th, 2020|

Yesterday I was coaching a client on how to respond to a Reuters international journalist. It occurred to me, gosh, so many people need this type of coaching. So, I got inspired to share what I shared with her with all of you. Yes! It's true. I'm sharing my pitching secrets with you. 😘 In June, [...]

Resources and Pitching Angles for May 2020

By |2020-05-14T13:45:14-04:00May 14th, 2020|

In May, many communities are releasing their shelter-in-place rules. Wasabi Publicity represents thought leaders who are out to make a difference. More than ever, public service and helping each other is what’s needed at this time. 👉 For Journalists: Here’s a lineup of our current campaigns for May 2020. 👉 For Experts: Here are some examples of [...]

Creating a Sustainable PR Campaign

By |2020-05-14T13:54:02-04:00April 29th, 2020|

The #21DayPRActionGuide challenge comes to a close this week, and it’s been a true joy working with you. Here’s my closing video. The key question to ask yourself now, is: “What’s sustainable?” This question not only applies to your PR plan, but also to your personal life. What’s working? What’s not working?  I’m not [...]

Blog Q&A: Call To Action and PR for Governmental Agencies

By |2020-05-14T14:26:51-04:00April 28th, 2020|

One of our readers had a pertinent question to my last blog, "suppose that you are covering a positive action taken by a governmental body? Would that sort of article need a call to action?" Thanks for writing in your question. Yes, even PR for governmental agency wins need a call-to-action. I'll incorporate this [...]

Be a Storyteller To The Media

By |2020-05-14T14:19:50-04:00April 23rd, 2020|

I started doing PR thirty years ago. I've literally seen PR transition from typewriters to Twitter. One may call me an international publicist, but I call myself the “storyteller to the media.” You can score press coverage for yourself too if you think of your press releases and pitches as stories you're sharing with [...]

Perfect PR Plans

By |2020-05-14T14:03:16-04:00April 21st, 2020|

Thanks for doing the #21DayPRActionGuide challenge with me. Every morning on YouTube.com/MichelleTennant, you can catch me live at 7:30 a.m. EDT for my #WalkingLive series during which we discuss different topics. Right now, we're focused on how to generate PR. As I said in my April 21st video, "If you fail to plan, you [...]

In the News: Take Our Daughters and Sons to Work Day 2020

By |2020-05-14T14:12:28-04:00April 16th, 2020|

Hello, if you don't typically read my blog, please let me introduce myself. I'm an international publicist, Michelle Tennant Nicholson. I have a master's degree in human development, wrote award-winning children's curriculum and helped launch an educational TV network. I hope my ideas not only inspire your family but also contribute to career growth, [...]

First Impressions

By |2020-04-14T17:52:05-04:00April 14th, 2020|

Over Easter weekend, we explored Days 4-6 in the 21 Day PR Action Guide by Drew Gerber and yours truly, Michelle Tennant. During the pandemic, you can download our PR workbook for no charge, no opt-in at 👉 PitchRate.com  First impressions are very important with press contacts. They immediately seek information on credibility and [...]

Quirks At Work

By |2020-04-10T14:13:35-04:00April 10th, 2020|

It's Day 3 of the #21DayPRActionGuide you can download for free during the pandemic at PitchRate.com. Today, we're going to talk about your quirks. Your personal story, challenges, motivation, passions, and hobbies make you interesting to others. Use that! Let me start with a story about a client I personally placed in The New [...]