It's tempting to think that spending a lot of money on a PR agency will guarantee a successful media campaign. But the truth is, in the world of PR, success isn't a given, no matter who you hire or how much money you spend. 💡 A PR company's role is to bring the skills, organization [...]
When it comes to public relations, much has changed over the years. As my business partner likes to say, "We’ve seen PR transition from typewriters to Twitter." One thing that hasn’t changed, though, is that PR is all about relationship building. Without cultivating media relationships, PR would become a one-sided conversation, which wouldn't be very [...]
With everything going on today, you're likely doing your best to adapt in business. We're all navigating uncharted territory to find the best path forward, and marketing is one of the biggest challenges companies and organizations face during these uncertain times. As I've written about previously, we certainly can't operate as if it's business as [...]
I was asked a question recently from a dear friend of mine who is a Buddhist nun. I met her at a conference here in Hungary and I told her then that I think her message and what she’s doing is really great. I believe more people should know about her. ☮️ She emailed me [...]
I’ve been working out for almost two years, which at my age, I consider a small miracle and something I’m quite proud of.?️♂️ I even continued with my workouts online during all the obstacles of 2020.? We all know the statistics on people not keeping their New Year's Resolutions. I was curious about the difference [...]
With everything going on, I was curious how the speaking world is being affected. So, I hopped on Zoom and had a chat with my friend, bestselling author, keynote speaker, and resilience expert Adam Markel about the current state of the speaking industry. Adam’s insights are FASCINATING. My biggest aha was how people are [...]
We all know it's not business as usual right now, but the question is… what is the business at hand? For me, it's looking for ways where we can help and make a difference during this uncertain, crazy moment in history. It's like in one of my all-time favorite movies, A Christmas Carol, when [...]
If you’re like me (and most of the human race), we spend so much time avoiding getting stuck. We set up every aspect of our lives to stay clear of that overwhelming feeling of stuckness. We play small, doubt ourselves, and instead of taking the road less traveled, we chose the path that is completely worn by humanity. But the truth is, getting stuck and being with that stuckness, and ultimately getting unstuck, is what I believe to be your life’s work; and I encourage you to shift your thinking. Whether you believe it or not, stuckness is there to help us wake up and frees us to live a life that we love.
I hosted an event recently with the Nonfiction Authors Association, an amazing organization that provides resources for authors to support them in writing and marketing their books. During my presentation Q&A, I noticed a common theme. Coincidentally, it’s a question I’ve heard over and over again during the 17+ years we’ve been in the [...]
I am very passionate and excited about where I live (Hint: I live in the most beautiful city in Europe....Budapest). And here's why I believe that your physical surrounding is mission critical to the success of your business. Often times we greatly underestimate how important our physical environment is to our well-being. Here's the [...]
