About Drew Gerber

For 30 years, Drew Gerber has been inspiring those who want to change the world. As the CEO of Wasabi Publicity, Inc., lauded by the likes of PR Week and Good Morning America, he sparks "aha" conversations that lead to personal and business success. His PR firm is known for landing clients on Dr. Phil, Oprah, Anderson Cooper, The Wall Street Journal, Inc., Entrepreneur, and other top media outlets. Wasabi Publicity lives to launch conversations that make a difference and change the world.

Hybrid Media Opportunities Are Changing The PR Landscape

By |2022-06-22T11:16:38-04:00August 1st, 2022|

There’s no denying that hybrid media opportunities are rapidly changing the PR landscape, increasingly blurring the lines between paid, owned and earned media. These three broad categories cover all media: paid media, which is advertising; owned media, which includes marketing assets like a website, blog and podcast; and earned media, which is driven by public relations [...]

Three Strategies For Building Relationships With The Media

By |2021-08-09T09:59:54-04:00August 9th, 2021|

When it comes to public relations, much has changed over the years. As my business partner likes to say, "We’ve seen PR transition from typewriters to Twitter." One thing that hasn’t changed, though, is that PR is all about relationship building. Without cultivating media relationships, PR would become a one-sided conversation, which wouldn't be very [...]

The Essentials Skills For Publicity Success 💡

By |2021-07-19T16:12:36-04:00July 20th, 2021|

With everything going on today, you're likely doing your best to adapt in business. We're all navigating uncharted territory to find the best path forward, and marketing is one of the biggest challenges companies and organizations face during these uncertain times. As I've written about previously, we certainly can't operate as if it's business as [...]

The Key to 2021 Marketing Success

By |2021-01-04T14:34:17-05:00January 4th, 2021|

I’ve been working out for almost two years, which at my age, I consider a small miracle and something I’m quite proud of.?️‍♂️ I even continued with my workouts online during all the obstacles of 2020.? We all know the statistics on people not keeping their New Year's Resolutions. I was curious about the difference [...]