We’re at the end of our August #21DayPRActionGuide challenge. We’ve developed media materials and been pitching press contacts. This Friday at 1 pm eastern some participants will share about their recent interviews and I’ll coach them on how to leverage their earned editorial coverage inside owned and paid media. Let’s face it, many people simply don’t know how to cook the big fish they’ve caught.
? If you’ve recently:
- Been on the radio — how do you inspire more to hear that clip? (I’ll share my secrets in social media sharing.)
- Completed a TV interview — when will that clip expire? One month, six months, a year? (I’ll go over common clip mistakes.)
- Scored an influencer podcast — how do you upsell some of that influencer’s audience to purchase your books, services, products or donate to your charity? (I’ll share with you partnership tips.)
- Had an article mention you — when can you share the magazine or newspaper on social media? (Some press need you to wait — but how long? I’ll answer these questions.)
If you’re unsure what to do with press coverage, this Friday’s call is for you. This will be the last call in August. ? Last minute registration link here! ?️
If you’ve missed past calls, you can see them at Wasabi Publicity’s YouTube channel.?️