NEWS HOOKS Soccer, Moms!

Oh boy. Bribes, kickbacks and balls. Soccer balls that is. Corruption at FIFA spans $150 million dollars. It is the world’s richest sporting association. Calling all soccer … moms. How will this corruption affect the sport at large? How will it affect your local communities?

Soccer is more loved around the world than what American’s call football (remember, soccer is called football in some areas of the world). So, if you’re trying to land a goal of media coverage, how do your sound bites play well with soccer commentary? This FIFA corruption story is just getting started.

Moms can talk about being soccer moms and how they feel about world matters and their beloved sport. Athlete and game professionals can talk about the reality of bribery and corruption in all sports. Community leaders can talk about big business and pitfalls in all types of government from democratic to socialist. Soccer players of all kinds can hit the social media scene and express their opinions.

Sports, families and all things soccer are now on the field. Play ball!

 

By | 2015-05-27T13:34:08+00:00 May 27th, 2015|

About the Author:

Good Morning America Producer Mable Chan calls Michelle Tennant a “Five Star Publicist.” Tennant, a partner and executive publicist with Wasabi Publicity Inc., calls herself a “storyteller to the media.” Her passion is telling “truly good stories” and “exclusively representing people who make a positive difference in the world.” For 25+ years, media friends have solicited her help in crafting news stories by requesting sources, sound bites, and statistics. An award-winning writer, Michelle peppers campaigns with insight from her master’s degree in human development, BFA from a top 25 drama school, and expertise seeing PR transition from typewriters to Twitter. She’s either spinning stories or spinning at the gym. After hours, she savors the Smoky Mountains with her husband, Siberian Husky, and backyard chickens. Learn more about her work through her column at The Huffington Post. Check out the clients she's currently pitching at SearchPressKits.com.

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