NEWS HOOKS Bros and Bras

The wrong bra can make international news. Tennis pro Eugenie Bouchard’s choice in underwear dominates the news today. She wore a black bra when rules permit ‘white’ tennis outfits only (there is a clause in contract which includes underwear). So, it’s really about rules which transitions bras to bros: enter Donald Trump again.

Trump is in the news again today regarding his comments and how they affect his contracts. Bros like their fights and Trump is no different. Especially if it’s over a model. Wait, that’s another story.

Bro fail: pilots invite a pretty model in their cockpit, let her fly the plane, take selfies and at the end of the day, get fired. Reminds me of yesterday’s Trump blog, “You’re fired.” The media is all fired-up about this story. (Yes, I did. Pun intended.)

Back to bras. Hillary Clinton’s in the news again today about her emails. Ladies, it’s a great rule to never put in writing what you wouldn’t want the whole world to see. That’s what I tell my staff.

Back to bros. Terminator: Genisys movie is out. Oh, and you know I can’t resist this obvious ending … get to pitching your media bros; skip the bras and tomorrow …

I’ll be back.


By |2016-10-13T16:37:57+00:00July 1st, 2015|

About the Author:

Good Morning America Producer Mable Chan calls Michelle Tennant a “Five Star Publicist.” Tennant, a partner and executive publicist with Wasabi Publicity Inc., calls herself a “storyteller to the media.” Her passion is telling “truly good stories” and “exclusively representing people who make a positive difference in the world.” For 25+ years, media friends have solicited her help in crafting news stories by requesting sources, sound bites, and statistics. An award-winning writer, Michelle peppers campaigns with insight from her master’s degree in human development, BFA from a top 25 drama school, and expertise seeing PR transition from typewriters to Twitter. She’s either spinning stories or spinning at the gym. After hours, she savors the Smoky Mountains with her husband, Siberian Husky, and backyard chickens. Learn more about her work through her column at The Huffington Post. Check out the clients she's currently pitching at

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