Blogging is an easy and awesome way to enhance your PR campaign. Just by setting up a free WordPress or Blogspot account you’ll have a great cost-effective platform to interact with your target market and attract potential clients.
The way blogging enhances your PR campaign comes from the engaging content you provide your readers. Once you have a blog you’ll be able to express yourself and share your personality, opening a window to who you are so people get to know you. It’s an awesome way to deliver content out to the world and share your voice and ideas. Once you get a few posts up and garner a following, use your blog as a tool to build your PR platform. (I go into more detail about this soon.)
If you already have a blog, I’d love to visit it. Just paste the URL in the comments section. Can’t wait to see it!