Three Ways To Free Yourself From The Overwhelm Tornado

By | 2017-12-07T10:08:27+00:00 December 7th, 2017|

We’ve all had those moments, when the world seems to be closing in and you feel surrounded by obstacles. You’re under pressure; the weight of the world is on your shoulders and you don’t know where to turn. You’re completely paralyzed. Coffee or tea seems like a monumental decision. I’m not talking about those [...]

The Fastest Way To Position Yourself As A Thought Leader (And How to Do It)

By | 2017-11-06T08:59:11+00:00 November 30th, 2017|

You’re an expert. Of course you are! And I’m guessing more than an expert, you’re a thought leader. You have something unique to share with the world, right? But how do you position yourself as a thought leader? There are a number of ways to make that happen, but one of the fastest strategies [...]

Thanksgiving turkey or Hungarian goulash … That is the question

By | 2017-11-22T14:20:15+00:00 November 22nd, 2017|

It’s here – the most wonderful time of the year. The holiday season has begun. Did I hear a sigh? I know the holidays can be a mixed bag of emotions. They’re supposed to be full of holly and jolly, but high expectations come with opportunity for letdown. And that could easily be the [...]

Shift Your Thinking For PR

By | 2017-11-06T08:39:28+00:00 November 9th, 2017|

Don’t you just love when you're crazy busy and out of nowhere the universe delivers exactly what you need? So does the media. One of my favorite things I tell clients (because it has them go “hmmm”) is while they’re paying us, we really work for the media. This might seem like a strange [...]

Using Headlines & Hooks To Grab The Media’s Attention

By | 2017-10-26T14:16:07+00:00 October 26th, 2017|

My business partner Michelle is one who bravely goes where no man has gone before. I’m not a Trekkie, but I admit I’ve been watching Star Trek on Netflix recently. As our Chief Creative Officer, Michelle is in the trenches with the media day in and day out; the one that leads our team at Wasabi Publicity to produce [...]

Media Menu

By | 2017-10-20T12:41:38+00:00 October 19th, 2017|

I'm headed to the National Publicity Summit soon. Here's a media menu of our clients, also listed at SearchPressKits.com. Find last minute sources at PitchRate.com. Wasabi Publicity's claim-to-fame is online press kits. This blog saves schlepping supplies to & from summit. Enjoy. Sandra Joseph: The Phantom's Christine "Unmasks" in 2018 for 30th anniversary Josselyne Herman Saccio: How To [...]