#21DayPRActionGuide Coaching Call Summary

In this video, Michelle Tennant Nicholson addresses the chatbox questions from last Friday’s #21DayPRActionGuide coaching call.

She summarizes:

What’s the difference between owned, earned, and paid media? ?
How and where do I find contact information for the press that would be interested in my message? ?
Do I call or email the media? ?
Should I address what’s going on right now or not; especially if what I do isn’t related directly to what’s happening in the news? ?

Be sure to register in advance for this Friday’s free #21DayPRActionGuide call at 1 pm Eastern.

Click here to register!

By Michelle Tennant|2020-06-10T14:41:13-04:00June 10th, 2020|

About the Author: Michelle Tennant

Good Morning America Producer Mable Chan calls Michelle Tennant a “Five Star Publicist.” Tennant, a partner and executive publicist with Wasabi Publicity Inc., calls herself a “storyteller to the media.” Her passion is telling “truly good stories” and “exclusively representing people who make a positive difference in the world.” For 30+ years, media friends have solicited her help in crafting news stories by requesting sources, sound bites, and statistics. An award-winning writer, Michelle peppers campaigns with insight from her master’s degree in human development, BFA from a top 25 drama school, and expertise seeing PR transition from typewriters to Twitter. She’s either spinning stories or spinning at the gym. After hours, she savors the Smoky Mountains with her husband, Siberian Husky, and backyard chickens. Learn more about her work through her column at Psychology Today. Check out the clients she's currently pitching at SearchPressKits.com.