NEWS HOOKS Sleepy Time

Is sleep the secret to success? Can you be healthier, wealthier and wiser? News reports say yes. If you’re an expert who can provide stats, stories and sound bites on sleep, now’s your time to wake up media friends.

Wasabi Publicity clients, Drs. Roy and Joy Martina, did just that. They appeared on Charlotte Fox TV this past weekend discussing their book, Sleep Your Fat Away, which launches today.

Buy the book and find out how you too can use sleep ‘brain training’ to lose weight, be successful and improve your focus and memory. It’s not only a book. It’s a process called “Sleep Your Fat Away” that deepens your sleep to improve brain pathways that lead to healthy choices during your waking hours. We’ve been pitching their medical and holistic psychological PhDs using this online press kit which scored a book mention at The Today Show November 2014. Glossy women’s magazines have also been anxiously waiting the book’s launch today. I couldn’t be more excited at such a successful book launch.

Unless you’re taking your daily power nap, peruse breaking news and pitch the media your industry’s expertise. Media friends say they rarely sleep. So, throw them ‘zomething zpectacular’ like tips to get more zzzzzz’s. ‘Nighty night.

By |2016-10-13T16:38:01+00:00April 21st, 2015|

About the Author:

Good Morning America Producer Mable Chan calls Michelle Tennant a “Five Star Publicist.” Tennant, a partner and executive publicist with Wasabi Publicity Inc., calls herself a “storyteller to the media.” Her passion is telling “truly good stories” and “exclusively representing people who make a positive difference in the world.” For 25+ years, media friends have solicited her help in crafting news stories by requesting sources, sound bites, and statistics. An award-winning writer, Michelle peppers campaigns with insight from her master’s degree in human development, BFA from a top 25 drama school, and expertise seeing PR transition from typewriters to Twitter. She’s either spinning stories or spinning at the gym. After hours, she savors the Smoky Mountains with her husband, Siberian Husky, and backyard chickens. Learn more about her work through her column at The Huffington Post. Check out the clients she's currently pitching at

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