Winter Do’s

Winter Do’s

Cold winter it’s been, right? Most say one of the hardest winters ever. That didn’t stop my team from heating up credible PR buzz for notable clients. Let me highlight a few so you can see what I’ve been doing with my cold winter months. Our team scored a coupon expert the Today Show; helped launch a financial literacy author to achieve her second New York Times bestselling author status (you can see her U.S. News and World Report mention that I’m sure didn’t hurt the release of her second book and subsequent status); finalized an interview for America’s steepest zipline with Costco Connection (circulation: 8,489,821 see their spring 2014 issue for story); and hosted a very successful press breakfast for the Nelson Mandela Foundation at the Clinton Foundation on Valentines Day. You can hear one of the interviews on Sirius XM. Personally, two weeks ago I completed my first Spartan Race and plan to complete two more this year achieving the status of Spartan Trifecta Athlete, an elite group of athletes.

Michelle Tennant Nicholson Fire Jump Spartan Race

So, you can see why my blog storytelling’s been light. I have oh so much to share with you the rest of 2014, though. Tips, tools, techniques and more. I’ll even have media leads and how-to videos over at the newly launched PitchRate, speedy media matchmaking. So now that spring has sprung, what are you going to do? Tell me! So I can help.

Filed under: Topics Tagged: costco connection, Michelle Tennant Nicholson, nelson mandela, Pitch Rate, PitchRate, sirius xm, spartan race, spartan trifecta athlete, speedy media matchmaking, storyteller to the media, today show, us news and world report

By Michelle Tennant|2016-10-13T16:38:06-04:00March 20th, 2014|

About the Author: Michelle Tennant

Good Morning America Producer Mable Chan calls Michelle Tennant a “Five Star Publicist.” Tennant, a partner and executive publicist with Wasabi Publicity Inc., calls herself a “storyteller to the media.” Her passion is telling “truly good stories” and “exclusively representing people who make a positive difference in the world.” For 30+ years, media friends have solicited her help in crafting news stories by requesting sources, sound bites, and statistics. An award-winning writer, Michelle peppers campaigns with insight from her master’s degree in human development, BFA from a top 25 drama school, and expertise seeing PR transition from typewriters to Twitter. She’s either spinning stories or spinning at the gym. After hours, she savors the Smoky Mountains with her husband, Siberian Husky, and backyard chickens. Learn more about her work through her column at The Huffington Post. Check out the clients she's currently pitching at SearchPressKits.com.